Reputation Engine title graphic: a glowing map pin over a map, ringed by five-star reviews and thumbs-up icons, titled Reputation Engine, Google Maps & Reviews, Social Monitor
XPLORE logo

XPLORE for Luxury Real Estate · Protect

Why it matters

Buyers check reviews before they call

97%

of consumers read reviews for local businesses

BrightLocal Local Consumer Review Survey 2026

71%

use Google to read local business reviews

BrightLocal Local Consumer Review Survey 2026

88%

would use a business that replies to all its reviews, vs 47% if it doesn't reply

BrightLocal Local Consumer Review Survey 2024

Reputation Engine · XPLORE for Luxury Real Estate

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The problem

Reputation work falls behind during a sales launch

Reviews go unanswered

Tours and closings come first; replies wait for weeks.

Listings drift

Sales center hours, model homes and map pins go stale, and buyers end up at the wrong gate.

Social goes quiet

Construction milestones and lifestyle moments never get posted.

Reputation Engine · XPLORE for Luxury Real Estate

3

The product

Three engines, one dashboard

Social

One story becomes scheduled posts across your channels.

Maps

Accurate Google and Apple Maps listings, kept current.

Reviews

Requests after tours and closings, monitoring and timely replies.

Reputation Engine · XPLORE for Luxury Real Estate

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The review loop

Every tour and closing ends with a review request

01

Tour or closing

The visit is logged in your CRM.

02

Request

The buyer gets a short review request by email or SMS.

03

Monitor

New reviews from Google and other sites land in one place.

04

Reply

Each review gets a timely, on-brand reply.

Reputation Engine · XPLORE for Luxury Real Estate

5

Maps

Listings that get buyers to the sales center

The right pin and directions to your sales center

Sales center hours and open-house dates, kept current

Residences, amenities and HOA details

Fresh photos as the community grows

1 in 5

consumers search for local businesses directly in maps apps

BrightLocal Consumer Search Behavior 2025

Reputation Engine · XPLORE for Luxury Real Estate

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Social

One story becomes a week of posts

One story

[A topping-out milestone, a finished residence or a homeowner event]

Instagram

Photo post and story

Facebook

Post for buyers and prospects

Google Business Profile

Update on your listing

Newsletter

A short item for subscribers

Reputation Engine · XPLORE for Luxury Real Estate

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Pricing

Three ways to start

Social, Maps & Reviews

$11,500

Fixed price

All three engines set up, connected and running.

TrailBlazer plan

$995

Per month

Tracking, Reputation Engine, GEO Sextant and monthly consults.

The Bundle

$60,000

All five XPLORE products

For a new community. $75,000 if bought separately.

Plans are sized to about 3.5% of annual revenue. Luxury rental operators often start with the Social, Maps & Reviews project.

Reputation Engine · XPLORE for Luxury Real Estate

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XPLORE logo

Next step

Start with a free SEO/GEO snapshot

Discover

A complimentary SEO/GEO snapshot of your community and a 30-minute strategy call.

Plan

A recommended project or plan, priced up front.

Launch and report

Monthly reports and a quarterly review of what moved tours and sales.

Dr. Ryan · dr.ryan@xlr8digital.com · [phone]

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